Supported by:
Mike Buonaiuto is a seasoned business leader within both UK and US creative industries. He founded, scaled and exited Shape History, the award-winning social impact communications agency from '15 - '22.
Formerly, he built the creative studio within Weber Shandwick's EMEA offering, and the United Nations' 'Free&Equal' initiative in New York.
Currently, he serves as a senior advisor specialising in optics & operations, working with industry-leading creative businesses, startups and social enterprises.
📚 Mike's book Founder Therapy, published June 2023 reaching best-seller status.
📢 His TEDx talk, ‘No wonder people are quitting - business must do better’ was selected and featured by TED’s Editor picks.
🤝 Mike supports Virgin Startup as their ‘Entrepreneur In Residence’ and NatWest’s Business Accelerator as their ‘Business Startup Coach.’
THE BOOK
Our ‘high-performance’ generation has a problem with burnout. Depression and anxiety are now at record levels amongst founders and leaders.
In Founder Therapy, Mike Buonaiuto uncovers why and offers a radical new approach, presenting 50 lessons to start, scale and sell without wounding our wellbeing.
THE AGENCY
Mike founded, scaled and exited Shape History, the award-winning social impact agency. The organisation has worked internationally alongside global institutions including the United Nations, Atlantic Council, and World Health Organisation.