


THE FOUNDER CO-PILOT
Exited Founder | Senior Advisor | Business Performance Coach | Speaker
Mike Buonaiuto is a philanthropic business leader and performance coach, who founded, scaled and exited Shape History, the award-winning social impact agency.
He's currently a senior advisor; helping companies nurture their people, navigate growth and negotiate pivotal moments of transformation.
📚 Mike's upcoming book Founder Therapy, publishes July 2023.
📢 His TEDx talk, ‘No wonder people are quitting - business must do better’ was selected and featured by TED’s Editor picks.
🤝 Mike supports Virgin Startup as their ‘Entrepreneur In Residence’ and NatWest’s Business Accelerator as their ‘Business Startup Coach.’
AREAS OF FOCUS:
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Founder, leadership and team wellbeing
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Conscious leadership development
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Investment, fundraising and pitch support
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Brand, comms and marketing consultancy
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Operations strategy (growth, revenue, new business, cash-flow)
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Culture development
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Exit strategy and valuation development
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ESG and CSR strategy and deployment
THE AGENCY
Mike founded, scaled and exited Shape History, the award-winning social impact agency. The organisation has worked internationally alongside global institutions including the United Nations, Atlantic Council, and World Health Organisation.

